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E-Commerce Marketing Case File

Aurora Luxury E-Commerce Scale

How we scaled an international luxury jewelry brand from $40k to $650k monthly revenue in 9 months.

4.8xROAS Boost
+1,250%Revenue Increase
$380Average Order Value
Aurora Luxury E-Commerce Scale
Visual Comparison

Before vs After Optimization

Before campaign
Prior to Campaign
After Viral Vines Media
Viral Vines Optimization

The Scaling Challenge

Aurora Jewelry was struggling to scale their paid campaigns. Their Facebook Pixel configurations were broken, resulting in highly distorted attribution data, while high cart abandonment rates limited profit margins.

Our Custom Solution

We deployed a Server-Side Meta Conversions API setup to fix tracking, built a luxury Shopify theme optimized for core web vitals, and implemented a layered retention sequence using Klaviyo flows.

Campaign Achievements

Attributed $650k in monthly recurring sales.
Cart abandonment dropped by 34% with optimized checkout workflows.
Ad spend yield increased, resulting in a stable 4.8x ROAS.
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